Intern to Employee - Bernadette Read - Trade Manager
Bernadette is currently the Brand Manager of our Trade Marketing Team! Starting her Internship with us in 2015, Bernadette interned with us for a year before being offered a full-time position as Assistant Brand Manager in the Trade team in November 2016. In 2017 she was then promoted to her current position as Trade Manager!
Talk us through how you landed your internship role at NZME.
In my final year at University, I wanted to get an internship in my field of study so I had some experience under my belt before I finished studying. I was family friends with Laura Maxwell, who at the time was the Chief Commercial Officer at NZME - I asked her whether there was the possibility of getting an internship in the Marketing team. There was no internship programme set up at this stage, but Laura pulled a few strings and organised an intern role for me in the Trade Marketing team.
What was your role and your day-to-day responsibilities?
I did an internship with the Trade Marketing team for a year, starting in November 2015. I worked 1-2 days a week. My internship involved meeting up with different NZME departments, which was great for me to get a taste of what different roles involved. I would do jobs for the Trade team such as using Ad2Pro, accessing the backend of our Trade site to update it, writing creative briefs, posting on social media and over this time I gained a good understanding the 80+ brands under the NZME umbrella.
What was the highlight and lowlight of your internship?
The highlight of my internship would definitely be all of the people I got to work with during my time as an intern. It was great to build professional connections. The people you connect with during an internship spend time with you in a professional setting and become familiar with your work. Therefore, these connections will give you a strong recommendation in the future.
The low-light of my internship was that I was also studying during this time, which made my weeks very busy. But it definitely paid off!
If you had to do it all over again, what would you do differently?
I wouldn’t do anything differently. I feel I made the most of my time as an intern – I worked hard so that I would get recognised and put effort into getting to know people around the company.
How did you land a permanent role after your internship? And what advice would you give current interns wanting a full-time position after their internship comes to an end?
Near the end of my internship, two employees in the Trade team resigned and I was lucky enough to be offered a full-time position as an Assistant Brand Manager. When it comes to the end of your internship you should start to put feelers out to the recruitment team and the people you have connected with over your internship. This signals to the company you are interested in a full-time position. If you have made a good impression during your internship they would be crazy not to snap you up!
What was the most valuable thing you learnt as an intern which helped shape how you work in your current role?
The most valuable thing I learnt as an intern was working in a team environment. Teamwork is such an important aspect and my internship taught me how to do this on a business level.
Do you have any future tips for graduates wanting to intern at NZME?
Say YES to all opportunities you are offered
Get to know as many people as you can – Building your connections can be invaluable when you come to apply for a job – it is all about who you know!
Work extra hard to make a good impression
Apply your skills - By applying your skills at your internship, you’ll get an idea of your biggest strengths and areas of improvement
If possible try and work a few days with other teams to help broaden your skills/experience.